Agency lead generation

The agency pipeline problem, finally handled.

You generate demand for clients all day and have none left for yourself. We run your outbound: your voice, your dream-client list, every follow-up, calls booked.

Drafted in your voice You approve every message Nothing sends without your say-so
Cold email in your voice, authenticated and landing in the inboxTo:Alex RiveraAbout your Q3 rolloutSendSPFDKIMDMARCInboxnot the spam folder

Every agency knows the cobbler's-children problem. The team that builds pipelines for clients has no time to build its own, so new business arrives through referrals and the occasional RFP, revenue concentrates in a few big accounts, and one churned retainer makes the whole quarter stressful.

Revenue Force runs the agency's own outbound as a service: a focused list of the clients you actually want (the right industries, the right size, the right budgets), outreach written in your voice with the craft your prospects will judge you by, every follow-up sent on time, and qualified new-business calls booked onto your calendar. You approve every message, because an agency's outreach is a work sample whether you like it or not.

This fits your agency if

Outbound works for agencies that know their lane:

  • You have a clear niche or a best-fit client profile you want more of
  • Revenue is concentrated in a few accounts and that keeps you up at night
  • Referrals are good but you can't schedule them
  • Your outreach has to be as sharp as the work you sell
The problem

Why agency new business stalls

The pattern is nearly universal:

01

Client work eats everything

Billable deadlines always beat business development. Prospecting happens in the gaps, and the gaps disappear the moment the agency is busy, which is exactly when the pipeline should be building.

02

The revenue concentration trap

Two or three anchor clients feel like stability until one leaves. Rebuilding from a cold start takes two quarters the agency doesn't have.

03

Outreach that undersells the work

A great agency sending a mediocre cold email is a contradiction prospects notice. The bar for agency outreach is higher because the outreach is the portfolio.

How it works

How we build agency pipeline

We find the right people to talk to
1

Dream-client list, built

The industries, sizes, and budgets you want to work with, mapped to the actual decision-makers. You shape it before anyone hears from you.

We run the outreach and every follow-up123
2

Outreach with agency-grade craft

Messages that sound like your best strategist wrote them, because your voice trained them. You approve each one.

We handle the replies and qualify the conversations
3

Follow-up that survives busy months

The sequence runs whether your team is slammed or not. That's the whole point.

Booked conversations land on your calendarTue · 2:00pmIntro call booked
4

New-business calls, booked

Qualified prospects land on your calendar with context on their business and what resonated.

Who we help you reach

The people your pipeline runs through.

Agency buyers vary by niche, but the cast is consistent:

The marketing leader

A partner who makes their numbers move and their life easier.

The angle

Specific point of view on their category. Show you've done the thinking already.

The founder or CEO

Growth they can trust to someone who gets their business.

The angle

Plain-spoken, commercial, zero agency jargon.

The replaced-incumbent moment

Companies whose current agency relationship is visibly wobbling.

The angle

Patient presence, so you're the obvious call when the switch happens.

The channel mix for agencies

Reach them where they actually answer.

Where marketing decision-makers actually respond:

Email with a point of view

Not "we do SEO." A sharp observation about their business, followed up properly.

LinkedIn as the proof layer

Marketing buyers will check your profile within minutes. Outreach and presence work together.

Phone for warm threads

When a conversation has momentum, a call beats the fifth email.

You stay in control

Done for you. Never without you.

Every message is drafted in your voice and queued for your approval. Approve a batch in a couple of minutes, tweak a line, or change direction anytime. Nothing goes out without your say-so.

Drafted in your voice
Trained on how you talk and what you sell, not generic templates.
You approve every message
Review and send with one tap, or edit before it goes.
Pause or steer anytime
Change the offer, the audience, or the pace whenever you want.
Every message is drafted in your voice and waits for your approvalJLTo: Jordan LeeFollow-up · step 3your voiceApproveEdit
Pricing

Sized to your outreach, priced in the open.

Usage-based by contacts worked per month, with research, writing, sending, and reply handling included at every size.

See live pricing
Fair questions

What marketing agencies teams ask us.

We literally do marketing. Why outsource our own?

Capacity, not capability. Your best people are billable, and the agency's own pipeline is the first casualty of a busy month. This keeps the motion running at full quality regardless of your delivery load, and you approve every message it sends.

Will the outreach be good enough to represent us?

It has to be, and the approval layer guarantees you're the judge. Drafts are trained on your voice and your positioning; you edit or approve every message, and your edits sharpen the system. Nothing ships that you wouldn't put your name on, because your name is on it.

Can you target a specific niche?

Yes, and niched agencies get the best results. The tighter your ideal client definition, the sharper the list and the messaging. You review the audience before anyone is contacted.

Can you re-engage our old proposals and churned clients?

Yes. Unclosed proposals and past clients are warm demand most agencies never work systematically. A respectful re-engagement cadence is often the fastest revenue in the whole motion.

How does this fit alongside referrals?

It doesn't replace referrals; it removes the dependence on them. Referrals keep arriving on their own schedule while outbound gives you a pipeline you can actually plan around.

What does it cost?

Usage-based by contacts worked per month, everything included. Most agencies compare it to one junior new-business hire and find the math straightforward. Live pricing is on the pricing page.